The Myth of Multitasking (Book Summary)

Buy on Amazon I have long been an advocate of ‘One task at a time’ and envied people who could multitask and seemed to do it well. That was until I read a book by Dave Crenshaw called ‘The Myth of Multitasking – How doing it all gets nothing done’  The book has the...

Crossing the chasm. Geoffrey A. Moore. Book Summary

Buy on Amazon Summary. The high-tech marketing guru (and principle of The Chasm Group marketing consultants), Geoffrey Moore offers time tested insights into the problems and dangers facing growing technology and software companies a blueprint for survival. This...

Becoming A Category Of One (Book Summary)

Buy on Amazon. Summary. What if you could completely eliminate your competition from your customers’ consideration — would you do it? Of course, you would. These days, so many companies strive to fit into a niche that they must elbow their way past a mass of...

What they don't teach you at Harvard Business School

By Mark H. McCormack Buy on Amazon. Main Idea. A business school can’t teach you how to be street-smart. You have to go out and get experience for yourself in the business world to start developing the ability to make the most of your business strengths.Business is a...

Dig Your Well Before You’re Thirsty. The Networking Bible

Buy On Amazon QUICK OVERVIEW Dig Your Well Before You’re Thirsty is packed with anecdotes of American icons, from Billy Graham to Muhammad Ali. Comprising short chapters, this quick, entertaining classic offers a wealth of practical, applicable information on how to...